Derby based web designers threeguru have embellised their B2B website design portfolio after receiving a commission from Leicester based Window Warehouse to develop their new website.
Window Warehouse are one of the country’s leading fabricators of architectural glazing systems for both aluminium and UPVC windows, doors and curtain walling. As a B2B trade supplier, Window Warehouse were looking to implement a digital strategy and a new B2B website design to engage with UK Trade window manufacturers, both residential and commercial, to communicate their core manufacturing skills.
Initially threeguru’s strategic team immersed themselves in the Windows Warehouse business model to reposition their brand message. The need to commission some trade-orientated ‘production based’ photography was apparent from the outset and our digital gurus duly obliged.
Digital Strategy – Threeguru originated a trade orientated B2B Website Design and photography
The end result was a portfolio of inspiring corporate photography and a look and feel that truly represented the fabrication ethos of the company and their products and services. Showcasing the new photography, a new B2B website design with a sales focus was created to increase lead conversion. The site was easy to navigate, had very prominent calls to action and the content was written to maximise its organic search performance on Google.
Threeguru Digital and New Media Director, Lee Day explains how the B2B website design launch proved to be an instant success.
“Threeguru worked closely with Window Warehouse to put together a long term digital strategy that included monthly e-shots and the commission of a promotional video to showcase the highly skilled fabrication on site. The early results have been positive with the company generating a significant order on the back of their very first eshot!”
About threeguru
Threeguru are a derby based web and creative design agency. We develop cost effective, well thought out, marketing strategies to maximise resources and deliver the best return on investment for clients. Our digital and creative gurus deliver engaging brand experiences that seamlessly work across responsive websites, social and digital media.
