Derby creative agency, threeguru, have been selected by Lloyd’s Register, a London based international service provider, to help communicate its health and safety culture throughout its global operation.
With over 9,000 employees worldwide and a turnover in excess of £1billion, Lloyd’s Register were looking to engage ‘hearts and minds’ with a series of ‘Make Safety Personal’ and ’Golden Rules’ corporate videos, supported by a suite of training collateral.
Commenting on Threeguru’s new account win, Digital & New Media Director, Lee Day, said, “This is great news for threeguru and the wider Derby design community. It sends a strong message that Derby is a creative hub to be reckoned with and is open for business to London based marketers and blue chips looking for a better return on their investment.”
Global Brand in Safe Hands – Threeguru Creative Director, Chris Reynolds (left) and Studio Manager Ross Fletcher (right)
The threeguru creatives adhered to strict brand guidelines throughout and embraced Lloyd Register’s key values to initially produce a ‘Make Safety Personal’ video to promote H&S at the heart of the workplace. Work is also well underway on a series of 10 ‘Golden Rules’ training videos that will deliver a distance learning health and safety message throughout LR’s global operation.
Design Investment – Derby creative agency threeguru is working with London based Lloyds Register
James Pomeroy, Lloyds Register’s Health, Safety, Environment & Security Director, said: “With the help of the threeguru team Lloyds Register were able to organise 79 activities in 32 countries to promote the recent World Safety Day. As an organisation with safety at the heart of our work since 1760, the health and safety of our employees is very high on our agenda and we look forwards to collaborating with threeguru to communicate our H&S objectives on a global scale.”
About threeguru
Derby creative agency threeguru are on a mission in 2016!
Turnover is predicted to rise above £250k for year end 2015/16 and this impressive growth shows no sign of slowing. The threeguru team are currently working with more than 100 local, national and international clients, have established themselves as one of Derby’s leading creative agencies in less than 3 years.
Bouyed by their recent success the gurus are on course to set the bar even higher for 2016/17!
