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3D Animation Video Production

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3D Animation

J & E Hall are one of the world’s foremost refrigeration solution providers and have been developing refrigeration technology for over 120 years from their humble origins in Dartford, Kent. Now part of the Daikin Group their expertise and cutting edge production capabilities have earned J & E Hall a global reputation for delivering complete end-to-end refrigeration solutions.


3D Animation

As part of a brief to promote the J&E Hall products and services at one of the UK’s leading Oil & Gas Exhibitions, threeguru were responsible for the design and print of a range of brochures and a detailed 3D animation to be played on a loop throughout the duration of the show.

The brief for the 7 minute video was to summarise 3 core business sectors - marine, offshore and process systems using a mix of 3d animation, modelling and motion graphics utilising the existing corporate guidelines.

Threeguru applied a chroma key effect on the 3D animation to overlay distinctive elements of the the J&E Hall printed brand to ensure the finished animation reflected the cleanly branded brochures.

A shortened version of the video has since been edited for use on the J&E Hall website and as a business development tool to present an overview of the different business sectors.

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